EmmaEMMA FOR SALESFORCE

Every detail.
Better connected.

Your audience. Your email activity. Your everyday workflows. Bring them a little closer in the Salesforce you already know.

GOOD TOGETHER. BETTER CONNECTED.
Emma membership, groups and mailing history on a Salesforce contact
More context. Right where you need it.

A closer look

Built around your day.

A few good connections.
A lot of useful possibilities.

01 / AUDIENCE & DATA

Start with
who you know.

Keep Emma audience data close to the contacts and leads your team works with every day.

Audience records in Salesforce

See subscriber status, group membership and custom values alongside your Salesforce contacts and leads.

Read the guide ↗
Groups and segmentation

Work with existing Emma groups, or keep custom fields updated to support dynamic segments in Emma.

Read the guide ↗
Field mappings

Connect Salesforce fields with Emma custom values, so the details that matter can travel with your audience.

Read the guide ↗
Email preferences

View subscription status and configure how Salesforce email opt-out settings work with Emma.

Read the guide ↗
INSIDE EMMA FOR SALESFORCEAudience

A little help.
Right when you need it.

Find a guide, ask the AI assistant, or get in touch with the Beaufort 12 team.

Visit Emma support
Your Emma audience, in Salesforce.
02 / EMAIL INSIGHTS

See what happened
after “send”.

Bring the response back into the conversation, with Emma activity alongside your customer records.

Mailing history

See sends, opens and clicks on contacts and leads. Choose stored tracking records or the Lightning email activity component.

Read the guide ↗
Salesforce reports and dashboards

Use stored email tracking records in Salesforce reports. The Lightning component can show activity without storing it, but that activity cannot be used in Salesforce reports.

Read the guide ↗
INSIDE EMMA FOR SALESFORCEMailing history

A little help.
Right when you need it.

Find a guide, ask the AI assistant, or get in touch with the Beaufort 12 team.

Visit Emma support
The person. The activity. The full picture.
03 / AUTOMATION

Keep the connection
moving.

Use recurring imports and Salesforce Flow actions to take care of repeatable work.

Scheduled imports

Bring records into Emma from a Salesforce report, campaign, list view or SOQL query. Run an import once or set a schedule in the Import Wizard.

Read the guide ↗
Salesforce Flow actions

Add or remove contacts and leads from groups, delete them from Emma, or start an Import Wizard job using the available Flow actions.

Read the guide ↗
Connect to Emma automation

Use Salesforce-driven audience updates and group actions as part of your Emma automation setup.

Read the guide ↗
INSIDE EMMA FOR SALESFORCESync settings

A little help.
Right when you need it.

Find a guide, ask the AI assistant, or get in touch with the Beaufort 12 team.

Visit Emma support
Your connected accounts and sync settings.
04 / SUPPORT

A good connection.
Real help behind it.

From the first setup to the next question, find help from Beaufort 12.

Knowledge base

Browse Emma setup guides and practical answers, with links to the feature you are working on.

Visit Emma support ↗
Search and AI chat

Search the Emma support site or ask the AI assistant for help finding the information you need.

Open search & AI chat ↗
Email support

Contact the Beaufort 12 team when you need a hand with the integration.

Contact the team ↗
A LITTLE HELP GOES A LONG WAYSupport

A little help.
Right when you need it.

Find a guide, ask the AI assistant, or get in touch with the Beaufort 12 team.

Open search & AI chat
Guides, answers and people who can help.

One connection. Shared context.

Good for your campaigns.
Even better for your team.

Useful information, in a familiar place. So everyone can pick up the conversation.

FOR MARKETING

Build a more relevant audience.

FOR SALES

See the activity behind the next conversation.

FOR ADMINS

Make the connection work your way.

The practical details

Good to know.

Do we still send our emails in Emma?
Yes. You create and send emails in Emma. Emma for Salesforce connects the audience data and email activity with your CRM. The integration is billed separately from Emma.
Explore pricing ↗
Can we report on email activity in Salesforce?
Yes, when you store email tracking records in Salesforce. You can also use the Lightning component to view activity without storing those records; that option does not make the activity available for Salesforce reports.
Read about mailing history ↗
Where do we start?
Install Emma for Salesforce, connect your Emma account, and follow the setup guide to configure your page layouts, imports and mappings.
Follow the setup guide ↗

A good place to start

Your next campaign.
A little more connected.

Emma supportFor Salesforce · By Beaufort 12

How can we help?

Guides, answers and a little human help.

Explore the support guidesSetup, features and troubleshooting Contact the teamSend us a message