How do you work with custom fields in Eventbrite?
Summary of the Problem
Users need to understand how Eventbrite custom questions work with Salesforce field mapping, especially when mapping multiple choice or checkbox questions to picklist fields. Many encounter mapping failures because answer text doesn't match Salesforce picklist values correctly.
The Solution
Eventbrite lets you create event-level questions to collect additional attendee information. These questions and their answers appear on the Eventbrite event record in Salesforce, where you can map answers back to Contact or Lead fields.
Understanding Event-Specific Mappings
Each mapping is tied to a specific event because Eventbrite generates unique question IDs every time a question is created, even if the question text is identical across events. This is why you need to set up mappings for each event individually.
Mapping to Picklist Fields
When mapping Eventbrite answers to Salesforce picklist fields, the answer text from Eventbrite must match the Salesforce picklist API name exactly, not the label. For example, if your picklist has a label "SA Events" but an API name of "SA_Events", Eventbrite must send "SA_Events" for the mapping to work.
Field Type Requirements
- Single choice questions (radio buttons): Map to standard Salesforce picklist fields
- Multiple choice questions (checkboxes): Map to multi-select picklist fields. The integration automatically converts Eventbrite's pipe-delimited values (e.g., "Option 1 | Option 2") to semicolon-delimited values (e.g., "Option 1;Option 2") that Salesforce requires
Common Troubleshooting
If your mappings aren't working, check these common issues:
- Verify the answer text from Eventbrite exactly matches the Salesforce picklist API name (case-sensitive)
- Confirm you're using the correct Salesforce field type (standard picklist vs. multi-select picklist)
- Check the Answer__c field on Eventbrite_Answer__c records to see the exact text being sent from Eventbrite
For detailed information on creating and managing question mappings, visit the support documentation.
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